CNN’s just-launched direct-to-consumer streaming service CNN+ is shutting down, a person with knowledge of the matter said.
An announcement is expected as early as Thursday, the person said. Incoming CNN Chairman and Chief Executive Chris Licht, who hasn’t even officially assumed his role yet, told staffers of the decision on Thursday morning, the person said. Andrew Morse, the executive in charge of the service, is leaving the company, the person said.
The move to shutter the service on April 30, merely a month after it launched, comes only a week after CNN’s parent company WarnerMedia was taken over by Discovery Communications. Discovery’s executives were dubious about the strategy of the service even before its deal to acquire the company closed, according to people familiar with the company’s thinking.
CNN’s previous regime, with backing from former WarnerMedia CEO Jason Kilar, spent $300 million on developing CNN+, people familiar with the operation said. CNN wooed big-name talent, including Fox News anchor Chris Wallace, to join the service.
An expanded version of this story appears on WSJ.com.
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